Euso Disney Stakeholders

Euro Disney S. C. An Euro Disney S. C. A will be a French open organization that possesses the notable Euro Disneyland Paris. I have decided to examine this organization since it was the subject of numerous contentions . The French society thinks about that by empowering the American brand â€Å"Walt Disneyâ€Å" will lamentably prompt 'social colonialism'. French media and worker's guilds mounted fights against â€Å"Walt Disneyâ€Å" on the grounds that the American supervisors attempted to authorize explicit guidelines without thinking about social differences.A writer in the French paper â€Å"Le Figaroâ€Å" composed, â€Å"I wish with my entire existence that the renegades would burn down Euro Disneyland. â€Å"[i] It isn't simple at all to import a brand particularly when USA and France have diverse social and affordable foundations, codes, guidelines and laws. I think that its difficult to see how Euro Disney S. C. A prevailing to seek after its objective and what aff irmations they provided for its partners as nature turns out to be increasingly unpredictable. At the point when we consider the idea of â€Å"stakeholdersâ€Å" we consider everyone that has an intrigue (or 'stake') in the business.Stakeholder’s commitment is basic for each effective association so Euro Disney concentrated on being straightforward with the goal that its partners plainly comprehend its aims. Cooperating with partners will bring increased the value of the association and this is the best choice to comprehend what are the partners' desires and how the association can live up to his desires by giving affirmations. Being straightforward and keeping a nearby connection with its partners will consistently help Euro Disney to recognize and organize the chances and risks.STAKEHOLDERS Euro Disney’s primary objective is to make benefit so as to remunerate its investors for the hazard they took when putting resources into the business. The association needs to coordinate and draw in with investors as well as with all partners . There is difficult to order which partner is the most significant in light of the fact that there is an association connection among them. Investors are a basic piece of the business since they contributed toward the start and took all the dangers that accompanied the speculation. Consequently they should have the affirmation of being compensated . 'You can dream, make, plan and manufacture the most superb spot on the planet however it expects individuals to make a fantasy realityâ€Å" (EURO DISNEY 's Annual Review, 2008, page 38). Each association needs to enlist individuals that will 'make the fantasy work out as expected'. Workers need to be given the affirmation of secure occupations and compensation. Additionally, they are a key piece of the business so the organization must organize individuals/representatives after their aptitudes, information foundation and work understanding. Euro Disney ' s intrigue is that all representatives must to follow its guidelines if request to give top notch services.This duty of consistence with guidelines isn't offered distinctly to workers on the grounds that the association should likewise conform to the French work union’s understandings. Clients highly affect the organization’s advancement. The fundamental confirmation for them is that before the finish of their excursion to Disneyland Paris to have a vivid encounter, to have delighted in innovativeness and development and to have lived stunning experiences. Euro Disney needs to remember that clients have various tastes as long as they originated from various social foundations along these lines, refreshing their administrations can be a main consideration to guarantee their success.There is a wide scope of providers working with Euro Disney . On one hand we have food, drink and product providers and then again we have water and vitality providers. The association must be focused on i ts connection with providers since providers' image will be related to the organization’s name and notoriety. Providers need to have affirmation for long â€term contracts, installments if due dates while the association is keen on their presentation and the nature of their administrations. Investors put cash into the business yet enormous organizations, for example, Euro Disney S. C.A take long â€term credits from banks to put resources into new offices. Nonetheless, banks need to be guaranteed that Euro Disney will take care of a financing cost and the advance . Disneyland Paris is situated inside eastern piece of Paris. French Public Sector put resources into the neighborhood foundation so as to give an impetus for Disneyland Paris to create. Presently, the Public Sector relies upon charges which are paid by Euro Disney S. C. A. The confirmation of paying all the assessments is the fundamental worry for the Public Sector. Euro Disney developed a seemingly endless amou nt of time after year and there was a requirement for growing its administrations and putting increasingly more in new facilities.The Hotel Resort is an awesome model that ensures the advancement of the association however the confirmation for the presence of this lodging relies upon the achievement of Disneyland Paris. There will be no requirement for the Disney Hotel Resort if Disneyland won't exist any longer so there is relationship between them.Thunderbird Case Studies ‘Euro Disneyland'† (PDF). www. thunderbird. edu. Recovered March 5, 2007. â€â€â€â€â€â€â€â€ EURO DISNEY S. C. A Suppliers Customers Employees Public Sector Banks Shareholders Hotel Resort and Support Service

Gazprom Assignment Example | Topics and Well Written Essays - 2000 words

Gazprom - Assignment Example By 2002, the administration held about 38.37% of portion of Gazprom. In the worldwide degree, the association speaks to about 20% of universal gas creation. In Russia, the association manages about 60% of gas benefits and produces about half of intensity in the country. Gazprom is at risk for a supporting significant part of Gross Domestic Product (GDP) in Russia and conveys about 20% of its income to the national spending plan (Thomas, 2006). Be that as it may, by and by the strength of Gazprom is under stake and the association is additionally confronting difficulties so as to remain economical in business. 1.1 Terms of Reference Focusing on this angle, the report depends on the investigation of Gazprom. The goal of the report is to talk about the socio-policy driven issue which is looked by Gazprom in the oil and gas industry. In accordance with the issues looked by Gazprom, the report likewise attempts a SWOT investigation of the association. ... In the year 2006, a contradiction rose among Russia and Ukraine which brought about suspension of conveyances of flammable gas from Russia to Ukraine. Since a large portion of Russia’s gas for Western Europe move through Ukraine, the contradiction between these two countries brought about huge decreases in deals of Gazprom toward the Western Europe, especially during the time of appeal for instance during chilly climate. During comparative period, other socio-political issues brought about decrease of gracefully of petroleum gas to America, Georgia and Moldova, realizing difficult issues to satisfy the interest of clients just as to improve the benefit (Perovic and et. al., 2006). Gazprom is an interesting association, since it was essentially an office which has become an organization. Besides, it is likewise exceptionally argumentative to comprehend the level to which Gazprom speaks to the administration and business interests. Gazprom’s standard business is fare of f lammable gas which has discounted due to over estimating exercises. The auxiliaries of the association are being hacked off and sold at expanded costs to progressively dynamic contenders. The sensational decay of the organisation’s deals is started by quick improvement of American gas gracefully organizations, disappointment of Gazprom to put resources into innovative work exercises and obliviousness of change in oil and gas industry. The issues of Gazprom most likely quicken the trouble of since quite a while ago run maintainability, where the legislature has neglected to respond to the predominant market circumstances (Englund and Lally, 2012). 3.2 European Gas Market The gas market of Europe has deteriorated as a result of significant expenses. Therefore, petroleum gas gave by

How Are the Experts Using LinkedIn - Guest Post by Helen Denney-Stone

How Are the Experts Using LinkedIn - Guest Post by Helen Denney-Stone I was honored to discover an article on LinkedIn Publisher that gave me extensive mention and props for my presentation at the LinkedIn Success Summit. I requested that the author, Helen Denney, allow me to publish a revised version of the article on my blog, and she graciously agreed! Enjoy the updated article below! ????? When Liam Austin chose the speakers for his LinkedIn Success Summit, he invited Brenda Bernstein and 34 other top speakers to share their winning strategies and tips on how to use the LinkedIn platform. Together, these invited experts condensed decades of experience and success into a wealth of video sessions. If you haven’t yet been able to generate a positive Return on Investment (ROI) using the LinkedIn platform, you most definitely will after hearing these stories and strategies. The following are my takeaways from 3 of the experts, all who have one major thread in common: they are all women experts on LinkedIn! They give advice on how to stand out on LinkedIn, and even how to build a basic LinkedIn profile, in case you’re just starting out! Brenda Bernstein #1 Amazon best-selling author of How to Write a Killer LinkedIn Profile. Brenda is a highly qualified and award winning writer. Founder of the Essay Expert, LinkedIn expert and Speaker. Brenda believes that you can profit from your personality when writing your LinkedIn profile. The key points below are her strategies on how to do this in an authentic and memorable way. Don’t be afraid to share your values, vision, beliefs and personality prominently in your profile. Do this effectively and you will stand out from your competitors. Get a branded head shot that has some oomph! Try choosing 3 words that describe your personality, and share them with your photographer. Then choose your head shot based on which one best captures those 3 words. Don’t lose sight of keywords as you share your personality! Prioritize keywords in your headline if you want to be found in searches. Write your Summary to show your personality and the personality of your business. Figure out what makes you and/or your business stand outâ€"and if you want to be personable, write in the 1st person (I/me).Brenda suggests that to get material for your LinkedIn Profile, you can write down 3 peak moments in your life/business. Next pull out any common threads. You will learn a lot about what you have to offer and what makes you tick. You can also ask people you know what they see as your strengths. Write down what they say and weave it into your profile. If they like it then others probably will too! Finally, determine what you want people to take away from reading your profile. What action do you want them to take next? Read your profile Summary now that you’ve included more of yourself in it. If you were a member of your target audience, would you take the action you want your readers to take? Publish on LinkedIn and show your personality and credibility in your articles. Make sure to respond when people comment on your posts. Be active in LinkedIn Groups and don’t be afraid to show your humour, intelligence and personality. When someone sends you a friend invitation, respond and give them something free firstâ€"something you feel will be of value to them. Brendas Quotes: “Almost no one likes writing about themselves. But almost everyone likes seeing themselves expressed authentically on paper.” “Top mistake on LinkedIn: Thinking all you need is a KILLER LinkedIn profile.” ????? Donna Serdula Donna, the Founder of Vision Board Media, is a LinkedIn Profile Optimisation Expert speaker and author. Donna explained your profile is NOT your resume. Your resume is your professional past; it is what you have already done. Your LinkedIn profile is your online reputationâ€"who you are and why connections should pay attention to you. It is your digital representation of your future. Make your profile compelling, exciting and authentic. It is, after all, people’s first impression of you. It should make people want to know more. Donna’s 3 Keys to Maximising your LinkedIn Profile: Before you start on your profile, answer this question: What is the goal of my LinkedIn profile? Only after you know your goal can you can write strategically, keeping that goal in the forefront of your mind. Always talk about what your target audience wants to hear. Speak to them directly, as if they are across the table from you! Headline Think what people would be typing into the search bar on LinkedIn to find you. Optimise your profile for these keywords so you show up in search results. How can you stand out when someone is scrolling through the search results? The first part they will see is your name, your profile picture, and your headline (which by default is your current job title and your company). So make sure your profile image is professionally done, and that your headline is optimised with keywords, is compelling and showcases a benefit statement. Summary Your Summary, which is 2000 characters maximum, should demonstrate who you are, that you understand your readers’ problems, and that you can help them.Your summary should be in 1st person narrative and written conversationally. Highlight some successes, demonstrating how you can help your audience.Be succinct and answer what your customers/clients want to know. If possible, include a link and offer for them to take the next step. Include a clear call to action at the end, as well as your phone number and email so people can contact you easily. Keywords Research your keywords. Then make sure that these keywords are in your heading, summary, experiences and interests. Place the keywords anywhere that is reasonable. Your profile must read naturally and authentically. Never, never stuff your profile with keywords; but take the time to place them everywhere that is plausible. Donna’s Quotes: “Recognize your target audience and don’t say what you want to say, rather think what your target audience wants to hear.” “Step back, think about your goal, think about your audience.” ????? Karen Yankovich Founder of Linked Up Success, Karen is a LinkedIn expert and speaker. When someone puts your name in a Google search and sees your LinkedIn profile right at the top, this is statistically what they will look at first. This is a brilliant opportunity through your profile to instantly communicate who you are, your personal brand. Use your profile to get them to feel comfortable doing business with you. Karen shares her 5 tips that you need to pay attention to when completing your profile. Be certain to complete these 5 areas and use them effectively. Headline Your headline should be strong and customer/client centric. In other words, just stating that you are CEO is not enough! Your headline is searchable by Google and shows up prominently in Google Search. Be bold, own what you do, and be confident when painting that picture for others to see! Summary Firstly, actually fill this out! Break your summary into easily consumable sections with bullet points. Write it in the 1st person, use all 2000 characters you are allowed, and include keywords. Experience This section builds on who you are and what you have accomplished to be where you are today. Think about all your past experience, not just your previous jobs. Position yourself as influential and the expert you are. Call to Action Remember to put in a call to action not in a salesy way, but something like, “Reach out if you want a complimentary training”; “Listen to my podcast”; or “Download my free report” Make your profile stand out by taking advantage of all the ways LinkedIn provides to customize your profile. Boost your business with 3 further strategies from Karen: Build up your recommendation and be active; actually ask for recommendations. Show up! Be active in groups, post regularly, share, and comment on influencers. Sort your connections by recency, then send a personal note to the most recent. When they respond, take the opportunity to offer help. Karen’s Quotes: “Start with a strong personal brand to grow your business on LinkedIn.” “#1 Mistake on LinkedIn: Don’t be pushy, be mindful.” ????? Did you pick up the major common thread? It’s your profile! Your LinkedIn Profile is like a 5-minute fast dating session where you get to say who you are, what you do and how you can help. It is your audience’s first impressionâ€"make it great, make it authentic, and make it you! The LinkedIn Success Summit was full of many wonderful interviews and the above is a summary of just 3 of the 35 presenters. You’ll find even more great tips by clicking here. Would you like to read more from Helen about LinkedIn experts and influencers (and save yourself the time of listening to all the presentations at the Summit)? Then please click here to read Part 1 of Helen’s Summit Summaries! Helen Denney-Stone is CEO and co-founder of Nudge Marketing, a firm that provides affordable, results-based marketing training for small businesses. She is a published author and artist and loves all things, mindful and marketing… oh! and high heels, boxer dogs and the smell of freshly cut grass. Read the original version of this article here.

Pizza Hut Success And Success - 1195 Words

Pizza Hut is one of the most widely known pizza chains worldwide. It was founded in 1958 in Wichita, Kansas and is owned by Yum Brands Inc., based in Louisville, Kentucky. Since its establishment till today, Pizza Hut has more than 11,139 branches internationally, including in countries like China, Saudi Arabia and Malaysia. Since half a decade ago, Pizza Hut has built its name and reputation of being one of the most favorable pizza brands by the pizza lovers worldwide. This statistic, however, has been declining for the past seven quarters (as of 2014) behind Domino’s and Papa John’s. Papa John’s especially, is seen as the market leader in this industry and since then has been leading the other two major competitors. Although Pizza Hut remains as the largest pizza chains in the US, Pizza Hut sales are doing it otherwise. Below is the sales comparison graph between Pizza Hut, Domino’s and Papa John’s. On November 19, 2014, Yum Brands Inc. has reveal ed that Pizza Hut will undergo some major changes and rebranding to their product offerings and services. Yet, this rebranding does not seem to produce the targeted improvement that they hoped for and Pizza Hut is still falling behind its rivals. Therefore, we will discuss on the rebranding process, the mistakes that they may have made, our opinion on these matters and steps that they might consider to make this rebranding process a success. Under the management of David Novak, the executive chairman of the Pizza Hut’s parentShow MoreRelatedThe History and Success of Pizza Hut2626 Words   |  11 PagesExecutive Summary Pizza Hut started its franchise in the United States and then it began to spread internationally. 2,395 Pizza Hut restaurants were operated by 135 partnerships, individual business personnel, and corporations in 1986. Pizza Hut, Inc. is a well-developed corporation, but it also encountered pure competition with its fellow rivals of selling pizza. The external factors that Pizza Hut faced were due to its competition because it was hard for their business to have complete controlRead MoreThe Success Of Yum, Pizza Hut, And Taco Bell3306 Words   |  14 PagesYum operates the other three parts of brand: KFC, Pizza Hut, and Taco Bell. It located in Louisville, Kentucky, and it is the largest fast food enterprise in the system units of about 41,000 restaurants around the world. The gross profit in 2014 of Yum! Brands are more than $15 billion. As Yum! Brands play an important role in global markets, and it also has positively market improvement in China. This report is an analysis to figu re out the success of Yum! Brand. General â€Å"Yum! Brand was createdRead MorePizza Hut Promotional Strategies1721 Words   |  7 PagesPROFILE Pizza Hut is one of the flagship brands of Yum! Brands, Inc., which also has KFC, Taco Bell, AW and Long John Silver’s under its umbrella. Pizza Hut is the world’s largest pizza chain with over 12,500 restaurants across 91 countries In India, Pizza Hut has 137 restaurants across 36 cities, including Delhi, Mumbai, Bangalore, Chennai, Kolkata, Hyderabad, Pune, and Chandigarh amongst others. Yum! is in the process of opening Pizza Hut restaurants at many more locations to service a largerRead MorePizza Hut Promotional Strategies1728 Words   |  7 PagesPROFILE Pizza Hut is one of the flagship brands of Yum! Brands, Inc., which also has KFC, Taco Bell, AW and Long John Silver’s under its umbrella. Pizza Hut is the world’s largest pizza chain with over 12,500 restaurants across 91 countries In India, Pizza Hut has 137 restaurants across 36 cities, including Delhi, Mumbai, Bangalore, Chennai, Kolkata, Hyderabad, Pune, and Chandigarh amongst others. Yum! is in the process of opening Pizza Hut restaurants at many more locations to service a largerRead MorePizza Hut : The Largest Pizza Chain1576 Words   |  7 PagesExecutive Summary Pizza Hut is the largest pizza chain in the world, with over 13,000 units in more than 94 countries. Pizza Hut Canada has over 300 units from coast to coast, with two distinct restaurant builds to service dine-in and delivery channels. Pizza Hut is already established as a world leader in pizza, resulting in the trust and respect of consumers. The mission with this new franchise would be to further extend and build upon Pizza Hut’s good reputation, and there is plenty of confidenceRead MoreTypes Of Techniques For Gathering Requirements For Any Type Of Organization1243 Words   |  5 Pagesproject concerns. It is considered as most powerful technique to direct understanding of customer’s and stakeholder’s needs expectations. The basic questions that should be asked to pizza hut as a customer are as follow: 1. What does success look like for this system? -This question should be asked to measure success criteria and estimation of project scope. 2. What is a typical scenario for this process? -This question should be asked to understand the exact activities and flow or rundown of theseRead MorePpcl Thailand Case Study969 Words   |  4 Pagesrenew its contract and keep the Pizza Hut Brand Name. If PPCL signs the agreement, they will have no choice but to sign a non-compete clause which could be potentially damaging to its success moving forward. Pizza Hut currently occupies the majority of the pizza market in Thailand. Whether or not the deal goes through with Tricon, PPCL must also determine how to expand the pizza category. The question they face is whether they can survive not only without the Pizza Hut brand name, but also whether theyRead MorePpcl Thailand Case Study979 Words   |  4 Pagesrenew its contract and keep the Pizza Hut Brand Name. If PPCL signs the agreement, they will have no choice but to sign a non-compete clause which could be potentially damaging to its success moving forward. Pizza Hut currently occupies the majority of the pizza market in Thailand. Whether or not the deal goes through with Tricon, PPCL must also determine how to expand the pizza category. The question they face is whether they can survive not only without the Pizza Hut brand name, but also whetherRead MoreMgt 406 - Papa Johns Case1275 Words   |  6 Pagestheir emphasis on providing a superior quality traditional pizza. This core competency has been the foundation of their success and it has helped them enter thriving into the pizza industry, which appeared to be matured and saturated. John Schnatter (founder of Papa Johns) key target was to keep their products â€Å"simple, consistent and focused†. By keeping this philosophy of providing a better product, Papa Johns was able to penetrate the pizza industry. Their marketing emphasized more on their superiorRead MoreMarketing Strategy Of Yum Company Essay1440 Words   |  6 Pagesin the competitive Chinese market, it is the larg est food delivery service in China and is unparalleled in terms of market share against any fast food business in China. Currently YUM! Brand has over 3,000 KFC stores in 650 cities and nearly 500 pizza huts in 120 cities. This phenomenal rate of expansion in China alone is the result of a mixture of Pricing and Marketing strategies specifically designed for the China market. Starting from 1987, the first KFC store was hugely attractive to Chinese

Motivation And Performance Involving Mechanical Skills

Motivation provides individuals the drive to behave and act in a certain way in order to influence their work environments (Robbins Judge, 2014, pp. 35-36). When employees are able to influence their work environments, they can make a psychological identity with their organization that provides a sense of purpose, or meaningfulness, to their existence in their job performance and involvement (Robbins Judge, 2014, pp. 35-36). Thus, providing employees with a higher level of job satisfaction. To promote higher levels of job satisfaction, involvement and performance, managers will utilize motivational strategies to encourage their employees to perform certain tasks (McCoy, 2012, p. 2). However, managers are recognizing that traditional incentives are no longer providing the results of behavioral physics in their organization (McCoy, 2012, p. 3). To address this dilemma, managers are looking at motivational strategies where the incentives psychologically empower their employees in their daily activities. Problem In Dan Pink’s YouTube video, he discusses how incentivizing performance involving mechanical skills follows with the laws of behavioral physics, which is, if one rewards an individual for their performance, they receive more of the behavior (2010). Conversely, if they do not get rewarded, then they get less of the behavior (Pink, 2010). However, this is not the case for individuals performing rudimentary cognitive skills (Pink, 2010). Pink explains theShow MoreRelatedDesire to Study Industrial Engineering in Operations Research and Information Systems852 Words   |  4 PagesMy undergraduate years as a mechanical major had successfully provided me a solid foundation in technical areas and quantitative methods. I wish to further develop my skills and broaden my knowledge in Industrial Engineering, particularly in the advanced studies based on Operations Research Information Systems. By applying cross-disciplinary approach in solving complex engineering problems with speci fic technical aspects and through analysis of managerial and economic factors, I will prepare myselfRead MoreThe Between Job And Job Satisfaction999 Words   |  4 Pagesand motivational demand in creating job satisfaction. Intrinsic motivation can build up our satisfaction to the job, but only effective for a certain level, in which only efficacious for those from the professional field. It is comparatively anticlimactic for manual and unskilled workers. First and foremost, in view of jobs which require an endowment of special ability and profession (mostly clerical nature), intrinsic motivation is significant to foster job satisfaction and in the acquisitionRead MoreMotivators and Hygiene1608 Words   |  7 Pageson job satisfaction and motivation. In previous education classes at Benedictine University Maslow was studied in detail as the cornerstone of motivating high school children. His theory is based on a hierarchy of five needs, physiological, safety, social, achievement/esteem, and self-actualization. Individual needs are met by the importance attached to the various needs and the amount of importance the person attaches to it. I believe any discussion on motivation should begin with Herzberg’sRead MorePursuing A Career As A Researcher1340 Words   |  6 Pagesmy hand, my lifelong aim of acceding in the academic arena and doing advanced research directed me towards the graduate education without a single moment of hesitation. As a reasonable step towards this objective, I want to have a Ph.D. degree, involving myself further into the torrent of knowledge. From an early age, the beauty of mathematics and physics mesmerized me. I remember buying higher level books on mathematics in the hope that I could learn unique methods or theorems that no other studentsRead MoreJacob Breaks the Bar Essay1260 Words   |  6 Pagesthe floor, was inadequate to improve his performance goal. Jacob admitted his novice status in the use of free weights for mass building, and submitted to begin learning as if he were unaware of any knowledge of the movement. Gross motor skills showing need for improvement were scapular retraction and load preparation in the lower body in order to break the bar from the surface. Based on Gentiles 2D Classification, Adams (1999) describes a closed skill as self-paced, unchanging, and stable environmentRead MoreThe Theory Of Conflict Management Theory2125 Words   |  9 Pagesbusiness. Looking at the interactionist view of conflict, some process and task conflicts can be seen as constructive and functional to employee pe rformance. However the process conflict in this situation is impeding on work relationships leading to unproductivity. It is essential that a solution is made before workers become unhappy and lose motivation. Further harm can occur if the issue is not dealt with in a timely manner, as a process conflict can shift to a relationship conflict, which is significantlyRead MoreMotor Learning Essay23209 Words   |  93 Pagesless than 200 milliseconds. True In America , 1 dollar and 50 cents affords you what behavior? buying a candy bar Motor equivalence refers to the fact that the temporal and spatial characteristics of a movement remain relatively stable from one performance to the next. False Reflex theory can be defined as: a chain of action thought to be triggered by some external stimulus that resulted in an observable movement response. True According to your book the two most important bodies of knowledge thatRead MoreQuantitative vs Qualitative Research Design Essay1657 Words   |  7 Pages‘socially constructed† (Alston Bowles, 2012, p.13). Quantitative research design encompasses methods which focus on numbers, that is, quantities. The data collected in this design is usually in numbers which are then analyzed using statistical and mechanical methods (Alston Bowles, 2012, p. 10). Alternatively, qualitative design normally uses words to explain wider concepts that cannot be captured mathematically such as beliefs, feelings and intentions. To obtain relevant information, in depth interviewsRead MoreWhen Recruiting An Administrator And The Other Employees2893 Words   |  12 Pagesother words, they are instrumental in ensuring smooth flow of the company as well as maintaining file records of all employees and clients. Reasonably, beyond having the necessary technical and academic training as, they must p ossess other distinctive skills. Their ability to properly manage themselves, their time and those around them. They should be thoroughly organised especially considering they are responsible for maintaining company records and files. They also must have a level of creativity thatRead MoreThe Impact of Manpower Development on Efficient Management of Parastatals (a Case Study of Nigeria Railway, Eastern Division Enugu)9176 Words   |  37 Pagesan employee has been recruited and inducted his skills must be updated and development to better fit into the job and the organization. The need for developing the employee not only position at that particular time, posses the necessary skill needed in the job the effect of the dynamic nature of the society influence by changes in the field of science and technology necessitates the continuous improvement of workers skill an employee has and the skill he is expected to have in order to better fit into

Essay on The Civil Rights Movement Malcolm X - 1135 Words

During the Civil Rights Movement, there was a famous leader whose protests were peaceful and non-violent. That man was Martian Luther King Jr., but many people have never heard of another Civil Rights leader. Even though his protests were different than King’s protests, he did his part and help with equality. This man was Malcolm Little, more famously known as Malcolm X. After a rough upbringing, Malcolm X led protests that differed which ended with his assassination. His protesting didn’t start when the Civil Rights Movement started; it started with his rough childhood. He was born on May 19, 1925 in Omaha, Nebraska. He was born with the name Malcolm Little. His mother was Louise Norton Little. She was a homemaker occupied with the†¦show more content†¦He started thinking about the world and the society he lives in. He began to question the way things were, and he realized that a change in his life, and in the society was both possible and necessary. Prior to his imprisonment, Malcolm had been enclosed in the world of the hustler, the player, the pimp, the gangster, the parasite, and he couldn ¹t imagine him outside of that world. â€Å"Reading exposed Malcolm to new worlds; it allowed him to see that there were alternatives to the lifestyle and values of the social parasite† (Shanna). While in prison, Malcolm began to think, and to read. but only after he had been encouraged to do so by someone that he respected and who had taken an unselfish interest in him. â€Å"Malcolm was later motivated by a new sense of self-worth and identity and purpose, as his family introduced him to the religious and political philosophy of Islam, as taught by Elijah Muhammad, and practiced by the Nation of Islam (NOI)† (Estate of Malcolm X). Malcolm X converted to the Nation of Islam while in prison, and upon his release in 1952 he abandoned his surname Little, which he considered a relic of slavery, in favor of the surname X a tribute to the unknown name of his African ancestors. Now a free man, Malcolm X traveled to Detroit, Michigan, where he worked with the leader of the Nation of Islam, Elijah Muhammad, to expand the movements following among black Americans nationwide. â€Å"Malcolm X became the minister of Temple No. 7 in Harlem andShow MoreRelatedMalcolm X And The Civil Rights Movement1180 Words   |  5 PagesThroughout the Civil Rights Movement, many came out of the crowd yearning for their voice to be heard. Freedom activists became well known throughout various parts of the United States, all with different ideas about how to approach such an enormous problem of injustice faced by Negros. With racial injustice at its hand, America was blessed to receive civil rights activists Malcolm X. In order to understand Malcolm X’s philosophies, one must look back and examine his past, paying attention to keyRead MoreMalcolm X And The Civil Rights Movement1500 Words   |  6 PagesDuring the 1960’s, the Civil Rights Movement involved ending s egregation and inequality in order for black people in America to attain equality and justice. Although the whites and nonwhites were citizens of the United States of America, the whites had civil rights and they were superior, while the blacks didn’t have the same rights as the whites did and they were considered inferior. Many blacks protested about the blacks rights and eventually more people heard about it and decided to follow alongRead MoreMalcolm X And The Civil Rights Movement1128 Words   |  5 PagesMalcolm X, May 19, 1925 – February 21, 1965, who was born Malcolm Little, was orphaned as a child. At the age of 6 his father was killed, and when he was 13 his mother was placed in a mental hospital, after which he went in and out of various foster homes. At the age of 20 Malcolm went to prison for larceny and Breaking and entering. As a result of going to prison, he ended up becoming a member of the group known as, the nation of Islam, and after leaving prison on parole in 1952, rapidly climbedRead MoreMalcolm X And The Civil Rights Movement1045 Words   |  5 Pagesto the African American Civil Rights Movement there are many people that are seen as heroes. Some, like Malcolm X tend to be seen in a more negative light and it is often debated whether or not he was a good addition to the civil rights movement. In 1952 when Malcolm’s recognition rose he became one of the most influential speakers for black americans. His recognition came with controversy and he is often seen responsible for the violence before and after his death. Malcolm was very outspoken andRead MoreMalcolm X and the Civil Rights Movement Essay730 Words   |  3 PagesThe Civil Rights Movement includes social movements in the United States whose objective was to end racial segregation as well as discrimination against African-Americans. Civil rights are a class of rights that protects individuals freedom and ensure ones ability to participate in the civil and pol itical life. Civil rights include the ensuring of life and safety, protection from an individual. The United States tries to get voting rights for them. The phase of the movement began in 1954 and endedRead MoreMalcolm X was a Symbol of the Civil Rights Movement1573 Words   |  6 Pagesprepare for it today.† Malcolm X The 1920’s, or the â€Å"Roaring Twenties†, was a time in American history described as the â€Å"Wild West†. Prohibition brought controversy and anarchy to the once civilized American society, with mobs and gangs at the peak of their power with leaders such as Al Capone supplying alcohol and guns to the public. This was also a time of heightened racial segregation, with boundaries being set such as only white bathrooms and schools. Malcolm (X) Little was born in thisRead MoreMartin Luther King Jr. and Malcolm X: Icons for the Civil Rights Movement947 Words   |  4 PagesMartin Luther King Jr. and Malcolm X were two individuals who not only helped the African-American plight during the Civil Rights Movement, but served as icons to the history of their race. Martin Luther King Jr. and Malcolm X grew up in very different environments. King Jr. came from a middle class family where education was a significant value in his home life. Malcolm X, on the other hand, w as raised in a foster home after his father’s murder and his mom was put into a mental institution. He wasRead MoreComparison of Malcolm X and Martin Luther King Jr. in the Civil Rights Movement1214 Words   |  5 PagesThroughout the Civil Rights Movement, many leaders emerged that captured the attention of the American public. During this period, the leaders used different tactics in order to achieve change. Of two of the better-known leaders, Malcolm X and Martin Luther King Jr., the latter had a more positive influence in the progress of the movement. Each of these two leaders had different views on how to go about gaining freedom. While King believed a peaceful means would allow the blacks to achieve equalityRead MoreEssay Question: Assess the Extent That Malcolm X Achieved His Goals in The Civil Rights Movement in America. (Consider the Legacy Malcolm X Left Behind)2298 Words   |  10 PagesEssay Question: Assess the extent that Malcolm X achieved his goals in The Civil Rights Movement in America. (Consider the legacy Malcolm X left behind) Malcolm X aspired for justice and liberalisation for all African-American people during the late 1950s and early 1960s. He was a dynamic spokesperson and used religious concepts from the Nation of Islam to appeal to many African-Americans. Malcolm X was an activist for Black Nationalism and separation as solutions to the scourge of whiteRead MoreComparison on Malcolm X and Martin Luther King Jr.: Who Had More Influence over the Civil Rights Movement1233 Words   |  5 PagesThroughout the Civil Rights Movement, many leaders emerged that captured the attention of the American public. During this period, the leaders used different tactics in order to achieve change. Of two of the better-known leaders, Malcolm X and Martin Luther King Jr., the latter had a more positive influence in the progress of the movement. Each of these two leaders had different views on how to go about gaining freedom. While King believed a peaceful means would allow the blacks to achieve equality

Marketing Management strategy

Question: The essay question to be addressed through research and review of the contemporary literature in the topic area: digital marketing? Answer: Introduction The process of digital marketing can be defined as the process in which the various marketing activities are done via the various digital media present in the world. The process of digital marketing allows the various digital media to be used by the organisations in the various industries around the world. The current digital age allows the internet to be one of the most important parts of the lives of the individuals in the current societies and the various organisations in the current industries. The advancements in the various aspects of the information and communication technologies allow the information and communication systems to be used for a wide range of organisational operations and processes. The process of marketing involves a number of activities which are done by the organisation to introduce their products and services in the market and increase the interest of all the existing and potential customers in the corresponding market (Wang, 2001). There are a number of met hodologies and strategies which are implemented by the various organisations in the current industries. This essay focuses on such wide range of marketing activities which are being done via the various digital media present in the current digital age. The essay focuses on a question which allows us to reach a conclusion of the future of the process of digital marketing in the various industries. The essay allows us to identify, understand and analyse the various aspects of the process of digital marketing and their effect on the future and implementation of the process in the current industries. Description This section includes some of the interesting facts and description about the process of digital marketing which allows the organisations to consider it as a viable marketing option for the various marketing activities along with the wide range of products and services provided to the customers (Chaffey, 2012). Online shopping The trend of shopping for products over the internet is increasing day by day. The individuals around the world prefer to buy the various products and services over the internet without going to the actual physical retail stores. This is causing the business of the various online retailers to bloom in an accelerated manner. The business of online marketing includes the activities of providing the customers with the complete set of information regarding the products and services. A number of recent surveys and questionnaires reveal that the individuals in the societies across the world prefer to have all the information over the internet regarding the products before making the buying decision (Wind, 2002). This process of marketing over the internet helps the customers in each stage of the buying decision for the corresponding product or service. This also allows the customers to have confidence in the various online retailers across the internet who are providing authentic and compl ete information regarding the products. Email marketing The process of email marketing allows the retailers to send emails to the existing and potential customers regarding the new products of the organisations, various promotional offers on a number of products and some of the enhancements of the existing products. This allows the existing and potential customers of an organisation in a particular market to get the information regarding the various releases and launches of the products of the organisation. The process of email marketing allows the organisations to send frequent emails to the potential customers based on their browsing behaviour over the internet (Miller, 2012). Video This activity in the digital marketing allows the organisations to provide the existing and potential customers in the corresponding market with the video of the products. These videos allow the customers to see the various features of the products, which in turn helps them in the process of making the buying decision. These videos also gain visibility in the search results in various search engines over the internet due to large number of views by a number of individuals across the globe (Chaffey, 2012). Content marketing This type of digital marketing involves the activities of the posting some data in a number of blogs by the organisations providing a number of products to the customers in the market. A number of recent surveys and experiments have proved that the blogs affect the buying decisions of the customers in the market in greater manner than the other media. The popular blogs followed by a large number of individuals across the country allows the data posted by the organisation to be accessed by a large number of potential customers, which in turn allows the sales of the products to be high. Increase in the number of pages in the posts in various blogs allows the customers to have more detailed information regarding the products and hence it leads to increase in the popularity of the products along with the increase in the sale (Ryan, 2014). Application This section explains the marketing activities of some of the organisations which have implemented the process of digital marketing in their business model as part of the marketing module. This section of the essay also focuses on some of the statistics analysed and monitored by the organisation. There are a number of organisations in the current industries which have implemented the process of digital marketing in their business model. Some of these successful applications of digital marketing are mentioned in this section. Uber Uber implemented the process of digital marketing in its business model by focusing on the large number of business professionals present in the various societies across the globe. The organisation focused on such business professionals who won't mind paying a little extra according to the comfort, style and class of their car rides. The organisation started marketing the service of providing cab services with premium vehicles through its mobile application. The high usage of smartphone by the business professionals present in the various industries across the globe allowed the organisation to have a lot of exposure through the mobile application (Chaffey, 2012). This activity of mobile marketing allowed the customers in the markets to easily book rides between wide ranges of locations, which in turn led to the success of the business of the organisation. Another digital marketing activity by Uber was the delivery of the Christmas tree on the occasion of the holidays. Uber was provid ing a service of delivering the Christmas trees to the homes of the customers in a number of cities in the United States of America (Bird, 2007). The organisation was charging 135 US dollars for the delivery of the tree to the homes, which allowed it to gain a lot of popularity. This digital marketing activity of Uber was done under the name of UberTREE which became a lot popular during the festive seasons. The organisation has also carried out a number of other digital marketing activities like allowing the customer to cuddle with the kittens on the National Cat Day. The customers could demand the service from the organisation on the National Cat Day, which allowed the organisation to gain popularity and strengthen the brand image of the organisation (Miller, 2012). Buzzfeed Buzzfeed is an organisation which is blooming in the market by providing interesting contents on the internet. The organisation focuses on the people who consume a lot of contents over their smartphone during the time they are idle or waiting. The organisations digital marketing strategy focuses on the people who claim to be bored in life or bored at work. This digital marketing strategy has allowed the organisation to increase its revenue in a very aggressive manner which in turn makes it one of the top contenders in the race of being the best in the market of providing social content over the internet (Wind, 2002). The organisation implements a very effective and efficient marketing strategy which allows the organisation to identify, analyse and understand the various content which have the potential of trending in the internet. The digital marketing activity of the organisation also focuses on the browsing behaviour of the individuals across the globe and their consumption pattern s of the various social contents. The content marketing activities of the organisation allows the users and consumers to relate themselves with the various brand images and videos, which in turn allows the organisation to gain revenues through a number of strategies of sensible advertising. The organisation also focuses on the consumption of the social contents by the mobile devices, which causes it to direct its digital marketing activities towards the mobile devices. Kiva This is an organisation which is operating in the United States of America in the industry of micro financing. This is a non-profitable organisation which operates in order to allow a number of individuals in need across the world to avail financial loans from a large number of lenders around the world. The organisation also allows the entrepreneurs and students across the entire globe to take advantage of this arrangement which allows a large number of people to be connected over the internet through the activities of borrowing and lending money. The organisation involves a number of digital marketing activities which aims at spreading the objectives of the organisation over the entire world which in turn allows the organisation to have a large number of consumers over the globe through the internet (Chaffey, 2012). One of the strongest factors of the digital marketing process of the organisation includes the capability of the organisation to maintain the brand name and image in the industry of microfinance. The digital marketing strategy of the organisation allows it to maintain high visibility in the results of a large number of search engines which allow the consumers across the globe to search through the viable options in the industry of microfinance. This allows the organisation to be one of the first preferences of the consumers across the globe for the financial transactions in terms of quality of service, security and confidence. The organisation also includes the usage of a number of social networking sites to provide its services to the consumers by claiming that the processes of microfinance are also a way for the people across the globe to connect (Miller, 2012). Dominos pizza This organisation implemented the process of digital marketing in its business model by allowing the customers around the world to have access to the menu and the ordering system via the digital medium of internet. The organisation developed a mobile application and website to allow the customers to easily place their orders in the nearest kitchen, which in turn allowed the organisation to have more popularity and better brand image. The mobile application developed by the organisation was ensured to be available for the customers in every kind of platform. Discussion This section of the essay focuses on the discussion regarding the process of digital marketing being the future of the marketing module of the business model of the various organisations. In the essay we identified, analysed and understood the various applications of the digital marketing process in the real world which has led a number of organisations to the success of their businesses (Wind, 2002). This section includes some of the future predictions of the process of digital marketing which explains its position as the future of the marketing process of the business models. The organisations in the current industries are focusing a lot on the design of their website and the targeted landing page for the customers. There are a number of tools and techniques present in the market, which allow the organisations to have a better website designs and better accessibility of the websites. This allows the organisations to have a stronger brand image via the internet, which in turn allows the organisation to have more popularity and curiosity for their products and services (Bird, 2007). The organisations are channelizing more and more of the resources available to them to utilise all the digital media available in the current societies. This allows the popularity of the digital marketing process to increase a lot and continue increasing in the future. So digital marketing can be considered as the future of the marketing process as most of the organisations in the various industries around the world are focusing on strengthening their process of digital marketin g. The usage of the mobile devices and other handheld devices are increasing day by day in an aggressive manner, which allows a lot of content to be consumed by the people around the globe through these handheld devices. The process of digital marketing involves a number of such activities which are responsible for providing contents over the internet which leads to the consumers having more and more interest towards the products and services of the organisation. The high usage of these devices requires the organisation to implement the process of digital marketing in their business model to ensure that the process allows the organisations to gain more and more popularity in the corresponding market. This proves that the process of digital marketing is responsible for the satisfaction of the needs of the customers in the present and the future. So this allows us to conclude that the process of digital marketing is the future ahead for the marketing process (Miller, 2012). The process of digital marketing allows the marketing professionals working in various organisations around the world to have a lot of options in terms of the media, tool, technique and way used to connect to the existing and potential customers across the world. This allows the marketing professionals to have better effectiveness and efficiency in their respective business operations, which allows them to make the organisation move ahead in the direction of achieving its goals and objectives. So the process of digital marketing allows the marketing professionals to have better customer base, stronger brand image and more popularity. This proves the presence of the digital marketing process in the future (Wind, 2002). Conclusion The essay focuses on the various applications and techniques involved in the process of digital marketing along with the various components of the process. The essay included the discussions regarding the future of the process of digital marketing in the current societies. This can be concluded from this essay that digital marketing indeed has a future in the industry operating in various parts of the world. The advancements in the information and communication systems and techniques in the world has allowed the process of digital marketing to be more and more effective and efficient, which in turn allows the organisations to focus on the targets of the business processes in a better way (Chaffey, 2012). The process of digital marketing is also getting a lot of innovative and creative solutions for a number of issues present in the organisations around the world. This allows the process of digital marketing to be very popular in a number of industries where the process provides easy and effective solution in comparison to any other process or technique. So the process of digital marketing is actually the way to move ahead in the future. References Balasubramanian, S., Krishnan, V. V., Sawhney, M. 2001. New offering realization in the networked digital environment. Digital Marketing, 310-338. Barwise, P., Farley, J. U. 2005. The state of interactive marketing in seven countries: interactive marketing comes of age. Journal of Interactive Marketing, 19(3), 67-80. Bird, D. 2007. Commonsense direct and digital marketing. Kogan Page Publishers. Chaffey, D., Ellis-Chadwick, F. 2012. Digital marketing: strategy, implementation and practice. Pearson. Chaffey, D., Smith, P. R., Smith, P. R. 2012. eMarketing eXcellence: Planning and optimizing your digital marketing. Routledge. Deighton, J., Barwise, P. 2000. Digital marketing communication. Future Media Working Paper, No. 00-801, London Business School. Dholakia, U., Bagozzi, R. P. 2001. Consumer behavior in digital environments. Digital marketing, 163-200. Edelman, D. C. 2010. Four ways to get more value from digital marketing. McKinsey Quarterly, 6. Grier, S. 2009, June. African American Hispanic youth vulnerability to target marketing: Implications for understanding the effects of digital marketing. In BMSG Meeting on Digital Media and Marketing to Children. https://www. nplanonline. org/system/files/Targeted_marketing_to_Hisp_and_AA_youth. p df. Kline, S., Dyer-Witheford, N. 2003. Digital play: The interaction of technology, culture, and marketing. McGill-Queen's Press-MQUP. Miller, M. 2012. B2B Digital Marketing: Using the Web to Market Directly to Businesses. Que Publishing. Parsons, A., Zeisser, M., Waitman, R. 1998. Organizing today for the digital marketing of tomorrow. Journal of Interactive Marketing, 12(1), 31-46. Rowan, W. 2002. Digital Marketing: using new technologies to get closer to your customers. Kogan Page Publishers. Ryan, D. 2014. Understanding digital marketing: Marketing strategies for engaging the digital generation. Kogan Page Publishers. Smith, K. T. 2012. Longitudinal study of digital marketing strategies targeting Millennials. Journal of Consumer Marketing, 29(2), 86-92. Urban, G. 2003. Digital marketing strategy: text and cases. Prentice-Hall, Inc.. Wang, Y. S., Tang, T. I., Tang, J. T. E. 2001. An Instrument for Measuring Customer Satisfaction Toward Web Sites That Market Digital Products and Services. J. Electron. Commerce Res., 2(3), 89-102. Wind, J., Mahajan, V. 2002. Digital marketing. Etas. Wind, J., Mahajan, V. 2002. Digital marketing: global strategies from the world's leading experts. John Wiley Sons. Wymbs, C. (2011). Digital marketing: The time for a new academic major has arrived. Journal of Marketing Education, 0273475310392544.

International Law Essays (30173 words) - , Term Papers

International Law ILP WP 05/01 PRINCIPLES OF INTERNATIONAL LAW ON THE USE OF FORCE BY STATES IN SELF- DEFENCE This publication contains: I Principles of International Law on Self-Defence II The list of participants III The responses to the Questionnaire Elizabeth Wilmshurst October 2005 Introduction The purpose of this study is to provide a clear statement of the rules of international law governing the use of force by states in self-defence. The rules are being challenged in the light of what are seen as new threats from terrorism and from the possession of weapons of mass destruction, and there has been controversy as to whether they need revision or redefinition. The study was prompted by various statements and actions by states, recent developments in the United Nations and by decisions of the International Court of Justice. In the resolution incorporating the Outcome of the World Summit in September 2005 the UN General Assembly affirmed that the relevant provisions of the UN Charter are sufficient to address the full range of threats to international peace and security, and has reaffirmed the authority of the Security Council to mandate coercive action to maintain and restore peace and security. But the resolution did not deal with the question as to when it is lawful for a state to use force in the exercise of its inherent right of self-defence. This study was undertaken because we believe that, in the light of current challenges, it is of importance to world order that there be clarity and understanding about the relevance and application of international law to the use of force by states. A questionnaire was sent to a small group of international law academics and practitioners and international relations scholars in this country, asking for their views on the criteria for the use of force in self- defence. At a meeting at Chatham House the participants discussed a paper which had been drawn up on the basis of the responses to the questionnaire. Following that meeting a set of Principles was prepared by the International Law Programme at Chatham House. They are put forward here with the intention of contributing to discussion and comment. Readers are encouraged to communicate any views and reactions. Depending upon the outcome of this stage of the study, further meetings may be held and the Principles further refined. While the Principles are intended to give a clear representation of the current principles and rules of international law, the law in this area is politically and legally contentious, and the interpretation of the Principles and their application to particular cases will rarely be without difficulty. The Principles do not necessarily represent the views of all the participants in the study. Comments are invited on the Principles. Any comments should be addressed to Iwona Newton at Chatham House ([emailprotected]). Participants Sir Franklin Berman QC is a barrister at Essex Court Chambers and Visiting Professor of International Law at the Universities of Oxford and Cape Town; formerly Legal Adviser at the Foreign & Commonwealth Office. Daniel Bethlehem QC is Director of the Lauterpacht Centre for International Law at the University of Cambridge, and barrister at 20 Essex Street, London. James Gow is Professor of International Peace and Security, and Co-Director of the International Peace and Security Programme, King's College London. Christopher Greenwood QC is Professor of International Law at the London School of Economics and Political Science, and a barrister at Essex Court Chambers. Vaughan Lowe holds the chair of Chichele Professor of Public International Law, is a Fellow of All Souls College, University of Oxford, and a barrister at Essex Court Chambers. Sir Adam Roberts holds the chair of Montague Burton Professor of International Relations and Fellow of Balliol College, University of Oxford. Philippe Sands QC is Professor of Law and Director of the Centre of International Courts and Tribunals at University College London, and is a barrister at Matrix Chambers. Malcolm Shaw QC is Sir Robert Jennings Professor of International Law at the University of Leicester, and is a barrister at Essex Court Chambers. Gerry Simpson is a Reader in the Department of Law at the London School of Economics and Political Science. Colin Warbrick is Professor of Law at the University of Durham. Nicholas Wheeler is Professor in the Department of International Politics at the University of Wales, Aberystwyth. Elizabeth Wilmshurst is senior fellow, international law, at Chatham House. Sir Michael Wood is the Legal Adviser at the Foreign & Commonwealth Office. PRINCIPLES OF INTERNATIONAL LAW ON SELF-DEFENCE The Charter of the United Nations prohibits the use of force against another state except where the Security Council has authorised the use of force to maintain or restore international

Netflixs Software Business Services

Netflixs Software Business Services Background Netflix is an online company with corporate headquarters in Los Gatos, California. Netflix was founded by Hastings who is also the CEO of the company. Netflix’s key business is online rental services in the software industry. Netflix’s software business services span various software products and services.Advertising We will write a custom term paper sample on Netflix’s Software Business Services specifically for you for only $16.05 $11/page Learn More Among these are DVD movies and several other software products. Despite disappointing results on its performance at the beginning, the innovative entrepreneur continued to tailor the company while identifying and exploiting new opportunities that presented themselves. That was when the company designed and developed a website that saw it host millions of subscribers making it rake in huge profits. That was in 2006. Netflix was founded at a time when the video industry was largel y populated by small retail outlets which were characterized by long product delivery time. The market was dominated by the then giant Blockbuster Inc. Blockbuster had no real marketing strategy and customer royalty was based on impulsive buying. It enjoyed booming sales with almost 100 percent success when Netflix joined the market. Upon its entry into the market in 1997, Netflix realized that the market that was dominated by the brick and motor marketing methods. The launch of this company was at the time of the beginning of internet retailing. Online selling was gaining an upper hand to brick and motor methods. This compelled Netflix’s to launch its own website in 1998 that specialized in the use of cross platform technologies in service delivery. At this time, different pricing models were tested to increase sales volume. Netflix was also adept at countering new entrants and developments in the market. One of this was the development of a video provision services on line. Porter’s Generic Strategy According to Porter (1974), successful business organizations incorporate one or more of the generic strategy options to propel it to success. Among these strategies are cost leadership, focus, and group differentiation. A critical analysis and evaluation of the cases study reveals that Netflix had to various extents incorporated these strategies in its business pursuits with each generic strategy contributing to the success or failure of the company in its pursuits. Netflix emphasized on the focus strategy with the other strategies playing a minor role in the firms’ pursuits.Advertising Looking for term paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The differentiation strategy is where a company concentrates its efforts in developing a single product then invests in identifying and incorporating unique attributes that meet customer needs (Porter, 1974). Porter (1975) asserts that by adding value to a product and creating uniqueness in product to attract customers, customers are likely to purchase the product at a higher price. That was the case with Netflix. Netflix original move into the market targeted the renting of videos in the movie industry. That strategy could be achieved by the use of recently developed and upcoming internet marketing technology which other companies had not incorporated in their business pursuits. The case study reveals that Netflix’s newly launched website integrated a search engine that enabled each customer to search and access products of one’s choice. Netflix’s management showed such talent and ingenuity in marketing their products by employing already available and established supply chain infrastructure and technology. One of the infrastructure tools included the US’s postal services. The firm incurred slight expenses in delivering the DVD’s to the customers as they wer e light in weight. In creating value and uniqueness to its products using the group differentiation strategy, Netflix endeavored to characterize its products with value, user friendliness and convenience, and unique selections. That was evident when Hastings coined a term for their customers that Amazon used to refer to its customers, eBay. According to Porter (1975), a company that invests in this approach should be led by a well skilled and dedicated team. That was the case with Netflix. Netflix’s management was led by Hastings, an entrepreneur at heart. In addition to that, Porter affirms that a company organized around pursuing excellence and aiming at gaining a greater advantage in the market should have a good reputation should revolve around high product quality and innovation. The case with Netflix is outstanding here. Netflix did not only focus on DVD sales, they had other serious considerations in product innovation. Among these were a focus on video-on-demand and a lternatives to VOD. Porter (1974) argues that a company may not necessarily integrate all the generic characteristics depending on the nature of its business. An analysis of the case study indicates that Netflix did not pay much attention to cost leadership. Some of the pricing models did not work for Netflix.Advertising We will write a custom term paper sample on Netflix’s Software Business Services specifically for you for only $16.05 $11/page Learn More One such model involved a situation where the firm spent several thousands of dollars in adverts only to gain a paltry income from such an endeavor. Netflix at times charged high rental fees for their online videos which at times drove its customers away. However, technology seems to have paced Netflix at an upper hand compared to other companies involved I the same business pursuits. However to a large extent, Netflix incorporated the generic aspect of focus strategy. The focus strategy is where a firm concentrates on one firm and later on attempts to manipulate product prices to achieve an advantage over competitors (Porter, 1975). Netflix did not succeed with this strategy to a desirable extent but seems to have lost some customers due to that. Porter’s Five Forces Netflix entered a market that Porter (1974) affirms is driven by five forces. These include the bargaining power of customers, threat of new entrants, bargaining power of buyers, threat of substitute products, and rivalry among competing firms. At Netflix, the bargaining buyer of customers was realized when despite intensive marketing activities, the firm earned paltry sums far below their target. Instead of earning the company more customers, thus increasing the revenue, the company was facing a loss. Customers had driven sense into the company’s executives that they could determine a company’s profitability and the model they use in pricing their products. This pricing element was evident when some customers felt dissatisfied by the pricing system compelling Netflix to rethink and introduce a new pricing mechanism. Netflix could counter new entrants by its relentless pursuits to adopt new technologies and integrate them to the service sit was offering. That was the case when it entered the field of video-on-demand. Despite the huge investments it had made, Netflix did not realize quick returns as there were no technologies in the form of hardware platforms to support such services. Netflix is noted to have lost a chunk of revenue in advertising these service customers were not willing to pay for. The case study however reveals that later innovations saw Netflix succeed in this field. One other case was the entry of VOD services and the fierce completion Netflix had to fight off before they could get a foothold in this widely dominated market by Netflix. Netflix swung into action by exploiting new technology platforms that were not characterized by her competitors in gaining a firm foothold. Another force experience in this industry was the bargaining power of buyers. As discussed above, Netflix had to succumb to buyer’s buying behavior as in some instances; new innovations could not be priced as per Netflix’s dreams. That was the case with investments and intense marketing campaigns conducted by Netflix for the newly launched services, VOD.Advertising Looking for term paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Porter (1975) asserts that companies can endeavor to enter a market by offering substitute products that may serve the needs of current products offered in the market. The case with Netflix is a striking one. The case study reveals that substitute products were too below bar in competing with those offered by Netflix and the company was now enjoying an undisrupted share of the market. Netflix carefully blended these generic forces to its advantage. Rivalry among competing firms saw Netflix to be a runaway case. Arguments demonstrate how competitors went to the extent of accusing Netflix of infringing upon copy right laws in offering these videos online. This line of attack was shaken off by Netflix’s executives who argued that Netflix was offering these services just like any retail outlet could buy and sell a product, except Netflix was using the new internet technology that these other firms had not put to full use. Value Chain Netflix’s management was keen at exploi ting information technology in incorporating value chain activities in its service. A striking example was when the company’s turnaround time for product deliveries was drastically enhanced by the use of appropriate technology. Each customer who opted to stay or leave the company could be requested to leave an answered questionnaire about their decisions. These could be used to identify the weaknesses inherent in the system and determine new methods of fulfilling customer needs and wants. One such revelation was identified with the company’s ever changing rental fees. Other value chain addition activities spanned the infrastructure the company was using and its implementation of new technologies to enhance value for its customers. Netflix’s system product acquisition was also automated, with automated searches using an integrated search engine. Implementation of Information Technology in Netflix To stay afloat in the already large market and maintain the custome r base, Netflix will have to implement an IT infrastructure that could offer reliable support for its business transactions (Smith, Short, 2001). One of these could be a data mining application. The data mining application could be integrated in the organizations’ information system to assists in decision making. Netflix is a highly customer focused organization. Data mining could help enhance communication, help the company compare its prices with other companies evaluate customer satisfaction, evaluate supplier relationships, enhance staff skills, and provide an overview of company progress and performance. On the other hand decision support system could be incorporated into the company to help improve decision making from the company’s data warehouse, provide real time sales compressions, and model decision making context (Shermis, Stemmer, Berger, Anderson, 1991). The outputs from this system could significantly depend on the inputs from the company’s data warehouse and the decisions made could reflect the actual potion of the company. In addition to that, a customer relationships management should be incorporated as it helps the management to sustain its old and new customers, meet customer needs, and establish a good working relationship with other companies and customers. According to Silverman (1993), a supply chain management system if well incorporated into this company could help create competitive advantage for the firm by enabling it to optimize all factors relevant to customer satisfaction and company benefits. This system could help the company identify key factors central to its success and enable management optimize all aspects of controls in its marketing strategies and supply and acquisition logistics (Smith, Short, 2001). Recommendations Based on the above discussion, Netflix should continuously adapt to changing technological dynamism and new market opportunities in reaching various markets. Netflix’s managem ent should hire experts on cross culture management to ensure a cross culture component is incorporated in its pursuits. This could be the case since newer opportunities lie outside Netflix’s current market that is characterized by a fairly uniform culture. In addition to that, the firm should incorporate user friendly software products that are cross platform and compatible with other software products to enhance usability. To maintain a large market share, the company should always incorporate faire business practices in its pursuits. In addition to that, Netflix should endeavor to develop software that can bar piracies on its products in addition to patenting its products. The company should invest in software technologies that bar any could be illegal downloading of files or unauthorized access or copying of its products. That could bar illegal usage of its video products since it denies the company legitimate profits that could accrue from those sales. The company should continuously evaluate the role played by information technology in propelling it to its position, the ever changing trends in the industry I terms of provision of services and other related services. It should continuously revise its plans to make them current and relevant to the identified changes and endeavor to incorporate new technologies in its pursuits. References Porter,M.E.(1973).Consumer Behavior, Retailer Power, and Manufacturer Strategy in  Consumer Goods Industries. Harvard, Cambridge MA. Porte, M. E. (1974). Consumer Behavior, Retailer Power and Market Performance in Consumer Goods Industries. The Review of Economics and Statistics, 56(4), 419†436. Shermis, M. D., Stemmer, P. M., Berger, C. F., Anderson, G. E. (1991). Using microcomputers in social science research. Boston: Allyn and Bacon. Silverman, D. (1993). Interpreting qualitative data: Methods for analyzing talk, text, and  interaction. London: Sage Publications. Smith, C., Short P. M. (2001). Integr ating technology to improve the efficiency of qualitative data analysis- A note on methods. Qualitative Sociology, 24, 401-407.

LNG & LPG vs. Kerosene in Fueling Aircrafts Essay

LNG & LPG vs. Kerosene in Fueling Aircrafts - Essay Example Indeed, there are high-tech types of aircrafts in the world that use different forms of energy, improved technology, and carrying many passengers. Nevertheless, there are other factors that affect the operations in the aviation industry that include environmental factors, price of fuel and other aircraft equipment, and the development of more effective and convenient sources of energy (Federal Aviation Administration, 2009). However, this paper will address the issue of fueling different types of aircrafts in different parts of the world and at different environments. More so, the paper will compare all relevant factors that relate to the usage of kerosene, LPG, and LNG in fueling aircrafts. Ideally, powerful piston engines and jet turbines that run aircraft engines require more combustible and complicated engine fuels than other engines including vehicles. Most importantly, the technological development of aircraft fuels and other relevant technological advancements have a huge impa ct on the engine fuels that aircrafts use today. Indeed, the invention of jet engines propagated a big challenge for engine designers since such engines require fuels that take time to vaporize not like Avgas that turns to gaseous state so easily. Nevertheless, the newly invented equally have other requirements thus mandating the aircraft engineers to use kerosene or a kerosene-gasoline mix instead of gasoline alone. Furthermore, certain types of aircraft operations require specific types of fuel to operate. However, regardless of the used type of jet fuel, all jet fuels must attain the standards aircraft turbine engines and fuel systems requirements. Actually, all aircraft engine fuels must be free from oxidation deposits in high-temperature zones and must be pristine. In the aviation industry, aircraft engineers rate the effectiveness of jet fuels according to its level of octane (U.S Centennial of Flight Commission, n.y). In fact, aircraft engineer prescribe high amounts of octan e in jet fuels as they effectively permit a powerful piston engine to burn its fuel. For many years, the aviation industry used the same kind of gasoline to power aircraft engines. However, after various studies and engine technological developments, they realized that gasoline was not efficient for powering the large, powerful engines used by piston-driven airplanes. Hence, the introduction of JET B fuel in civilian aviation. Though expensive, JET B fuel performs superbly in cold-weather performance and is in the class of naphtha-kerosene. Nevertheless, JET B fuel has a lighter composition making it dangerous to handle and thus not applicable in cold weather. Notably, aircraft combustors demand for jet fuels that are smokeless, that atomize and combust at low temperatures, and release adequate heat. Such fuels should also ignite with controlled radiation and cause no attack to hot turbines (ALGLAS, 2012). Furthermore, long-duration flights, and high altitudes equally necessitate fo r jet fuels with specified requirements. However, flight engineers use petroleum to manufacture almost all jet fuels in the world today. Nevertheless, we still have a small percentage of jet fuels from oil sands, shale oil, natural gas, and coal. Actually, kerosene and paraffin oil-based fuel are the most common jet fuels mostly known as JET A-1.Indeed, JET A-1fuel draws world recognition as it complies with international standards of jet fuel specifications (ALGLAS, 2012). There are concerned efforts to develop other jet fuel plants and move away from the high cost synthetic fuels manufacturers. Indeed, the United States America imports synthetic fuel since it does not have Fischer-Tropsch plants to manufacture jet fuel. Assuredly,

Global Perspectives on Health Essay Example | Topics and Well Written Essays - 750 words

Global Perspectives on Health - Essay Example While aspects such as GDP growth, Infant Mortality Rate and Adult Literacy Rate, Tanzania records a relatively higher statistic in comparison to the whole of the average in the African Region. Nevertheless, when we look at the statistics in a global perspective, it can be concluded that the numbers for Tanzania is staggering. Total Fertility Rate, Under 5 Mortality Rate and Life Expectancy at Birth are just some of the health indicators which show how the country is struggling in indispensable area of health care. The graphs show that there is little to no progression in terms of Life Expectancy at Birth, Infant Mortality Rate, Under 5 Mortality Rate and Total Fertility Rate of Tanzania. It can be observed that Infant and Under 5 Mortality Rates gradually decreased in more recent years. Life expectancy was also augmented while Fertility Rate remained more or less at the same level. This increase in statistics is a good signifier of a move in progress in terms of health. Based on the data shown, it can be perceived that Tanzania has a reasonably high population rate wherein the number of male population is almost similar with the number of female population. It also illustrates that majority of this population are aged 20 and below. This can be directly related to the mortality and life expectancy rate of the country. The World Health Organization attributes the low level of health in the United Republic of Tanzania primarily to poor nutrition, illiteracy and gender inequality. HIV remains to be the most prevalent problem in the country’s communicable DALY but some progress is being shown. From 9.9% as reported in 2000, HIV infection slowed down to 7% within the years 2003-2004 (World Health

Social Work And Assessment To Framework Social Work Essay

Social Work And Assessment To Framework Social Work Essay Assessments have been a key element to the social work practice and we have seen many changes and developments within assessments over the years. The Childrens Act 1989 and other legislation such as Criminal Justice Act 1991 and NHS and Community Care Act 1990 all contributed towards the changes made within the assessment process. The objective has been refined based on two key factors. First being the public enquiries that indentified shortcomings in legislations, policy and practices within social work and secondly the governments agenda for modernisation. (Wilson, et al.2008). Historically the objective of assessments was primarily to consider the risks factors to children and families in accordance to legislation. However, since the framework for assessments was introduced in 2000, practitioners have been steered towards evaluating not only risks, but also needs and strengths of service users. Assessments are carried out to help both service users and Social Workers identify and understand the nature, rationale and degree of professional involvement. Although there are numerous definitions of assessments from social work academics, however, there is no one conclusive definition. Coulshed and Orme define assessments as; An on-going process, in which the client participates, the purpose of which is to understand how people relate to their environment; it is a basis for planning what needs to be done to maintain, improve or bring about change in the person, the environment, or both. (Coulshed and Orme, 1998, pp21). There is a debate amongst academics as to whether assessments are an art or a science; Bradley and Parker (2007) have explored the different assessment definitions and have concluded: A balance approach would suggest that social work assessment is both an art and a science since it involves wisdom, skills, appreciation of diversity and systematic applied knowledge in practice. (Parker and Bradley, 2007, p4) Although there are many definitions of assessments the objective remains the same, it is to identify needs and have a plan of interventions, which meets the objectives of all concerned. Assessments are a working document that can be legally binding, which need assessing, reviewing and planning. Assessments are a systematic process that include various components and involve methods such as, gathering of information, analysing objectively, collaborating with service users and other professionals including sharing of information with colleagues, assessing the eligibility and recording information accurately. (Thompson Thompson, 2008). There are many vital interpersonal and communication skills that are required when gathering information such as, good listening skills and have the ability to observe and absorb information correctly. Pamela Trevithick (2005) emphasise on the importance of verbal and none verbal communication, as well as listening and observation skills, before embarking on the assessment process. (Trevithick, 2005). Assessments are not just about gathering information, but are about having the ability and knowledge to make correct judgments and analyse objectively. Milner and O Byrne (2009) suggest that when analysing data, social workers will use knowledge and the theoretical perspectives which have been identified to expand their analysis. ( Milner and OByrne, 2009). In addition, upon analysing information consideration must be given to service users social, economical, cultural and ethnic background. Although assessment involve making informed judgement, it is vital to assess an individual need in relation to their environment. Milner and OByrne (2002) stress that it is crucial while making judgements social workers must avoid any form discrimination, such as labelling or judging peoples behaviour according to common stereotypes. Assessments are not a one way dialogue but rather a joint venture between service user and social worker. Although there can be the issue of power imbalance, it is crucial that there remains a shared power relationship whenever possible. Middleton (1997) has emphasised the importance of respecting individuality of service user during the assessment process, so that it can empower and help them manage and identify their individual strengths. In addition it is essential that social workers build a good relationship with service users, as they, must collaborate and share information with other agencies. There has been a heightened awareness that multi agencies collaboration is vital; however there are many barriers which have often contributed to the lack of communication between agencies. Sharkey (2000) has noted the underlying causes as being the different structure and values of the individual organisation. Social workers undertake assessments on behalf of the local authority therefore; eligibility depends upon a few factors, which include, need, the organisations criteria, resources and funding. Throughout the entire assessment process social workers must keep clear and accurate records of all the work undertaken and their findings. Social work assessments can be broken down into two types, one which is on-going and will change according to need and information, and the second being specific to the issues and will be limited to a particular time. However, these two components will often exist simultaneously in most assessments. Coulshed and Orme (2006) clarify that assessments are not a one off practice but are a process that continues even after a piece of work has been carried out. An on-going assessment process could be the result of subsequent changes that may occur in the service users life, and then responded to accordingly. By implementing this method of practice it ensures that the service users needs are adequately assessed and evaluated at all times. Pincus and Minahan (1973) have described assessment as a process that can be altered and adapted after obtaining new information and data, enabling the assessor to reassess the situation and review the effectiveness of their chosen cause of action. (Pinus and Minahan, 1973). Assessments that are carried out for a specific issues and are time limited, such as a court report or a case conference, are usually conducted in accordance to legal obligations. This formula is focussed on making judgements and identifying what is needed and how it can be achieved. This may not always be an accurate presentation of the service user life and may not hold any relevance in the future, but will target the issue within a particular the timescale. Furthermore, the level of assessment can be determined through the two types of assessments mentioned and by identifying the need and response levels of intervention, will give the service user a well structured and focussed base service. The importance of carrying out assessments is widely recognised in the area of social work practice and is a fundamental component in professional interventions. By carrying out assessments effectively and systematically, there are more chances of interventions to prove to be successful. At the heart of an excellent assessment there is careful planning, evaluating and applying appropriate professional involvement. Sutton (1999) has emphasised on the nature of assessment process with the ASPIRE model, Assessment, Planning, Intervention, Review and Evaluation. It is important that when discussing assessments, to be aware that this is not a singular action, but is also complemented by good interpersonal and communication skills. Due to the significance assessments have in social work practice, it is vital that the entire process is carried out with an objective and factual thought process. As inadequate preparation can lead to a catastrophic results as we have seen over the years.

Short History of Gangs :: essays research papers

Since the beginning of time, youth groups or gangs have been in existence. These groups have had many negative effects on society for many years. These youth groups or gangs, as they are commonly called, have participated in many criminal and illegal acts that have plagued society. They have been stereotyped with such negative names as rowdies, bad kids, troublemakers, and many other mischievous names. Some of the earliest records of gangs date back to the fourteenth and fifteenth century in Europe. Some of the activities that these youths had been recorded as partaking in have been theft, robbery, extortion, and rape. At the same time in London, some of the names these gangs had were the Mims, Hectors, Bugle, and Dead Boys. These gangs did many types of vandalism to the city. Some of the recorded vandalism that had taken place was various buildings with broken windows, taverns that had been destroyed by the gangs, and assaulting the watch. And if the violence on the public was not enough, these deviant groups also had fights with themselves. When there would be a fight, the separate groups or factions would dress up with different colored ribbons so that they could tell who was with what faction or group. There were also other places where gang violence had been recorded. During the middle ages in France, there were factions that started fights with other factions that were from other places. In Germany during the seventeenth and eighteenth centuries, gangs were a part of the society. Gangs did not appear to have spread to the United States until the early 1800’s. Many Europeans migrated to the United States, mainly the east coast; in seek of a better way of life. After coming to the United States, the money that many of the Europeans had quickly became depleted. Many of these people had to take out loans to survive with local merchants. Seeing how many of the others had little to no money at all, they also had very little chance for any health care whatsoever. People were dying due to poverty and disease all over. Many people could not take care of there children. It was very common to see children wandering the streets in search of food, shelter, and clothing. These youths that roamed the streets were mainly in the New England areas like New York, Boston, and Philadelphia.

Reflection on the book “Night” by Ellie Wiesel Essay

â€Å"I know it’s terrible, trying to have any faith†¦ when people are doing such horrible things. But you know what I sometimes think? I think the world may be going through a phase†¦ it’ll all pass, maybe not for hundreds of years but someday. I still believe in spite of everything that people are really good at heart.†(Diary of Anne Frank) While reading the book â€Å"night†, my view was that people had the right to lose faith after everything they had to go through. However, when I finished the book, I gave it a deep thought and realized that people are good at heart. Maybe it doesn’t take only one lifetime for them to realize what it means to be good and make good actions, but what is important is that maybe one day they will do realize it. It’s hard to accept that a person who was able to sleep after killing thousands of people, can change some day, but who knows? Life changes people and especially after such horrible scenes I think humans won’t let anything like this to happen again. In my opinion, the impact of the Holocaust is huge and people have learned their lesson. Killing and watching people of all ages suffer in such terrible ways didn’t do any good and it won’t do in the future. In times such as these, it’s hard to keep any faith. The only thing in your mind, other than how to survive, is to question life, or God, or even yourself â€Å"Why is this happening to me? What have I done wrong that I have to be punished for? Isn’t there a God?†. How can you explain to someone who has survived a concentration camp, that the one who had killed his/her family and friends, can change, can be good? Few are those who can understand the injustice of life, and moreover, can understand and believe that humans are not all that cruel. I truly believe that the phase when people were able to do anything without a blink of an eye has passed with the Holocaust. Also, I think that there are many people who pray for forgiveness for those who torture and murder, because â€Å"what goes around comes around†. Even if people don’t get killed themselves, life simply always gives it back to them, because the world has  to be in balance – one can’t kill, and have free soul at the same time.

Babe Ruth, Charles Lindbergh, and Heny Ford Heros of the...

The economic and social change era was during the 1920’s. With the war ending in 1918 American’s began to worry less allowing people more time to enjoy themselves. During the 20’s, America was also building the economy back up that had been damaged during World War 1. The 20’s was a time that Americans enjoyed spending that extra time doing many activities. One of American’s favorites was watching baseball games, to be more specific the world’s greatest baseball player at the time, Babe Ruth. Since the war ended it allowed people to let their minds wander and to let their creative sides come out and invent things. Among these new inventers, Henry Ford’s invention had to have been one of the most influential in the 1920’s. Along with the inventors and professional baseball players, many other people in the 1920’s had great aspirations and goals. One of these people went by the name of Charles Lindbergh. Although these three men are diverse in race, personality, interests, and careers, they all share one major thing in common. They all represented some part of the American ideal. These three men brought America together as whole. Reaching their own dreams and goals inspired the U.S citizen’s to dream big and never give up. For this, they are considered heroes. George Herman also referred to as Babe Ruth, The Great Gambino, and The Suitan of Swat influenced the game of baseball greatly. This man, being six foot, two inches high and weighing two hundred and fifteen pounds